Businesses that continue to market through a recession achieve growth and come out the other side stronger.

In this session, we will discuss the benefits and challenges of marketing throughout a recession, looking at ways you can excel in your niche and use data to drive decision-making.

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How agency leaders can create a pipeline of top-tier talent straight from graduate and entry level event professionals.

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We have arranged for exclusive access to The Clydeside Distillery where you will experience a private guided tour, a culinary dining experience and whiskey tasting of the Clydeside Distillery Single Malt

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We have arranged for exclusive access to The Clydeside Distillery where you will experience a private guided tour, a culinary dining experience and whiskey tasting of the Clydeside Distillery Single Malt.

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Enjoy a buffet lunch at this exclusive use venue with stunning views of 133 acres of private countryside.

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How to talk about sustainability: a guide to effective communications

Sustainability is a complex topic. Communicating it presents its own challenges. Even when businesses are taking huge strides forward, they often hesitate to share their ambitions with the fear of getting it wrong. In this workshop you’ll master how to create and communicate a clear compelling vision that stacks up against your sustainability credentials and wins business. 

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“Working together as an industry to recruit inclusively and retain diverse talent”

In this roundtable, moderated by Gabby Austen Browne (founder of Diversity Alliance, and co-founder of the Diverse Speaker Bureau and the REACH Scholarship Fund) you will have a discussion around current recruitment challenges and explore solutions around sourcing diverse talent,  developing the talent pipeline and retaining diverse employees. 

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An Afternoon at Mharsanta with special guest Masterchef the Professionals winner Gary Maclean

Situated in the heart of Glasgow's Merchant City, Mharsanta offers a genuine taste of Scotland. We have a passion for using seasonal, local produce and are here to ensure you have the best experience from the moment you walk through the door.

The USP of Mharsanta is serving home cooked Scottish cuisine using locally sourced Scottish produce in a sustainable manner. House favourites include Steak ‘n Sausage Pie, Shetland Island Mussels, freshly landed Scottish Fish ‘n Chips, a selection of Scottish seafood and dishes including the local Haggis suppler MacSween’s Haggis, including the newly launched Haggis Lasagne.  We have an excellent team who will provide fantastic hospitality throughout your visit and will cater for all your needs.

Mharsanta has recently won the award for ‘Most Vibrant Restaurant & Bar in Glasgow’ with LuxLife Restaurant and Bar Awards 2022. 

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Formerly Kelvinside Parish Church, Òran Mór, Gaelic for ‘great melody of life’ or ‘big song’, is a thriving arts & entertainment venue in the heart of Glasgow’s West End.

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Household name and TV personality, Dr Linda Papadopoulos uses her expert knowledge as a psychologist to explore meaningful connections and communications with audiences. She addresses the scientific ways to adapt agendas and experiences in order to truly engage delegates and become more strategic as an event planner.

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DEI clinic Gabby Austen Browne, Founder of Diversity Alliance, will be running drop-in clinics to answer all your questions on how to promote diversity, equality and inclusion in your business and events. 

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The eternal question on every agency's lips- what is the perfect pitch? If you need guidance perfecting your RFP submissions, briefs and pitches, look no further! A leading industry sales expert will work with you in this interactive session to make sure you get it right. Every single time. 

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Need to plan an event with amazing engagement and top ROI, but with a compressed budget? Tamika Martin, Director of UCreate PR,  a multi-award-winning agency, explains how to maximise what you're working with.

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Events jobs are stressful- that's a no-brainer. How can busy event professionals take care of their mental and physical wellbeing while staying on track? Our corporate mental health first aider will offer top tips and solutions for helping both yourself and colleagues when things get tough.

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COP26 was one of the most high profile events in many eventprofs' memories, and will leave a lasting impression, shaping how planners create events of the future. Applying the experience of being the host destination, the SEC will use its learning to show delegates how to tailor events to hit their brand's sustainability goals.

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Gabby Austen Browne, Founder of Diversity Alliance, will be running drop-in clinics to answer all your questions on how to promote diversity, equality and inclusion in your business and events. 

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Many companies sell themselves on their culture and why they are a good employer to work for. This panel will look at how you can make your company one of the best places to work in the industry, through benefits, learning and development and a strong sense of belonging.

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Let's begin the night with a drinks reception hosted by The Lord Provost (Scottish term for Lord Mayor). Followed by an exciting concept in eating, drinking and socialising. An evening of street food, drinks and partying the night away in the beer hall and microbrewery that is a great meeting spot for the new normal!

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The founders of The Power of Events present a brief overview of the newly launched organization, branded website and research plans followed by an expert industry panel, which will ask the big questions aroud how the events industry must evolve and adapt, or face extinction.

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Many companies sell themselves on their culture and why they are a good employer to work for. This panel will look at how you can make your company one of the best places to work in the industry, through benefits, learning and development and a strong sense of belonging.

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Gabby Austen Browne, Founder of Diversity Alliance, will be running drop-in clinics to answer all your questions on how to promote diversity, equality and inclusion in your business and events. 

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